BTT KaDeWe.2270

Bon Ton Toys at KaDeWe in Berlin

Brand Experience

Germany

2024

We partnered with the B Corporation-certified plush company Bon Ton Toys to create an unforgettable shopping experience. The goal was to design a pop-up store that showcased beloved brands like BT Chaps, Miffy Official, Snoopy, and WWF, providing a magical and engaging environment for customers.

Our first pop-up landed in the iconic KaDeWe in Berlin. We designed a Shop-In-Shop (SIS) toolkit and pop-up featuring eye-catching elements such as the Powered By Love Defender car and an adorable plush cake display. The flexible wall fixtures were crafted to bring the magic of these beloved brands to life, creating a memorable and enchanting shopping experience.

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BTT KaDeWe.2272

Agency scope:

Design, production & installation.

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