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DB Journey Bagloo at Printemps Haussmann Paris
Brand Experience
Paris
2022
DB Journey aimed to create a unique retail experience at Printemps Haussmann Paris by introducing a "Bagloo," a fusion of a bag and igloo, featuring their hero bag models with the theme "ice cold."
Our innovative approach for DB Journey's "Bagloo" at Printemps Haussmann Paris transformed retailtainment into an icy adventure. By incorporating the Bagloo concept and highlighting hero bag models within an ice-cold ambiance, we created an unforgettable experience that resonated with customers.
![8B0672C3-7ECD-4414-B7B7-F448D5B0EBE7 copie](https://www.wrksagency.com/wp-content/uploads/2022/11/8B0672C3-7ECD-4414-B7B7-F448D5B0EBE7-copie-scaled.webp)
![5BCBF296-27E9-4BA0-B168-7B4B7CEAC382 copie](https://www.wrksagency.com/wp-content/uploads/2022/11/5BCBF296-27E9-4BA0-B168-7B4B7CEAC382-copie-scaled.webp)
![905846B1-248E-48AE-8AA8-A417206C59F9 copie](https://www.wrksagency.com/wp-content/uploads/2022/11/905846B1-248E-48AE-8AA8-A417206C59F9-copie-scaled.webp)
Agency scope:
Design, production & installation.
![08FE02FB-2513-4E3A-9D40-813A805ECBE9 copie](https://www.wrksagency.com/wp-content/uploads/2022/11/08FE02FB-2513-4E3A-9D40-813A805ECBE9-copie-scaled.webp)
![358DAA84-48E6-4B0D-8D6F-9546340695C4 copie](https://www.wrksagency.com/wp-content/uploads/2022/11/358DAA84-48E6-4B0D-8D6F-9546340695C4-copie-scaled.webp)